How would you rate a website; clear enough, hard to understand, half and half, easy?

Most companies chop and change the design of their websites and they always get constant feedback as to what looks good, what works well, what doesn’t work, colour scheme doesn’t match and much more, but for the companies that are selling products, do they make their website clear enough?

For Cartridge Discount we do find customers order incorrectly and blame the set up of the website but we find ourselves it is quite efficient as we supply two different search methods which customers can use to look for the products they need but we still get the odd customer supplying us with negative feedback due to the search – Enter cartridge or printer – as when using this it’s like anyone using a search engine, it does not bring up the exact match to your search it brings up the closest match and this is when customers assume it is the exact correct match for them.

I do understand some websites are difficult to understand and that customer services aren’t always online or the phone is busy but there will always be a way to know if you are getting the correct product or if the information you are reading is correct for you.